Let Sold-Out Products Speak
Out of stock does not have to mean invisible.
Sometimes showing a sold-out product tells a useful story.
People bought it.
Demand was real.
And if the page gives a next step—notify me, see alternatives, check another size—the lost product can still keep the customer moving.
Of course, do not fill the page with unavailable items.
But hiding every sold-out product can erase useful signals too.
Even unavailable products can guide the next decision.
