Pick Up Where They Left Off
Show recently viewed items to returning visitors
People don’t always decide in one visit.
They look.
They compare.
They leave.
And sometimes, they come back.
The question is…
Do you remember them?
Or do you start from zero?
A familiar product changes everything.
“Recently viewed”
Running shoes
Black hoodie
Wireless headphones
Now it feels personal.
Not in a creepy way.
In a helpful way.
You’re not pushing.
You’re reminding.
Some stores quietly do this well. Amazon brings back items you’ve already seen, making it effortless to continue where you stopped.
Because the second visit shouldn’t feel like the first.
It should feel easier.
Does your homepage show recently viewed items for returning visitors?
